5 Marketing Hacks to Learn in 2019
The way we market our businesses has changed a lot over the past fifty years on the planet. In the beginning, newspapers and radio stations were the undisputed kings when it came to marketing the business. But now marketing channels and methods are changed.
Then, televisions entered the frame and they completely changed business marketing. Suddenly, making video ads for business was the new norm.
And, it’s not just about the medium, the way we market a product in an ad, how we try to connect with the consumers and the way we try to tell a story with the ad has gone through enormous changes too.
Here are 5 marketing hacks shared by the top internet marketing and SEO experts for everyone to learn in 2019.
1. The Internet is the Underdog that Surprised Everyone
Unlike televisions, when the internet became readily available, no one thought it would have a major effect on how we market our products.
Internet was largely seen as a tool that could maybe help businesses become more mobile and communicate better. No one thought it could be used to market products.
But, as the internet spread across the globe like a fire in the jungle and as backend technologies improved, the internet became well with endless potential.
Today, more than 4 billion people regularly use the internet with social media giants like Facebook and Google commanding nearly 2 billion regular users each.
2. Online marketing is the new undisputed king
Needless to say, web, online marketing such as SEO, Social Media etc is the most effective, popular and widely-used tool of marketing in use today.
The thing about the internet is that it didn’t just revolutionize marketing, it did much more than that; it made communication effortless and instant.
Today, thanks to the internet, the world is changing at a faster pace than ever before.
And, as the internet becomes faster, better and even more readily available, the world will evolve even faster.
Hence, it is important for those who are using the internet to market their products that they must always stay up to date with the latest marketing trends. And, to help you with that, here is a list of top marketing hacks that you should follow in 2019;
3.Run Competitions and Giveaways
The thing about giveaways and competitions (with a big prize) is that they create a sense of urgency. The user feels the need to sign themselves up for it immediately rather than saving it for later.
Such events don’t just help create buzz and hype regarding your business and products but it will also help you collect more data about your target audience.
Videos, videos, and videos
Videos are the most engaging form of media in today’s world and all smart businesses are already using that to their benefit.
But, your videos must be simple and concise.
An effective video has an easy to understand the message, it uses characters (or talks to the viewer) to tell the story effectively and lastly, it has a clear and simple call to action.
4. Use an influencer
According to studies, 8 out of 10 people believe their friends and family regarding what products to buy. Using a familiar and well-known face or even name can help your business convert a lot more traffic to customers.
Analytics are essential
Whether you are marketing through social media or your own website, you must always keep page/site analytical data in the view. This is the data that will tell you what is working and what’s not.
It will also help you find what kinds of ads are most effective for your business and then you can capitalize on that.
Also, the majority of users are accessing the web through their phones. So, if you don’t have a mobile-friendly site yet, get on it ASAP!
5. Never stop experimenting
It is extremely important that your business builds a brand personality by using a particular kind of font or perhaps, particular colors or designs. But, with that being said, you should never, ever stop learning about newer, more experiential marketing tactics and using them for your business.
These are my 5 marketing hacks for you to succeed in marketing the business. If you still have any doubts then ask in the command section.